Wolf Albrecht - Senior SEA Manager Thomas Cook Central Europe - summarizes the experience with AdPolice as follows:
„Brand Protection via AdPolice is now a fixed part of our SEA strategy. Due to the long-standing practice of brand bonding, it has become difficult for customers to differentiate whether the first search result is actually the most relevant. Our aim is to provide our customers with the highest possible advertising relevance at all times, so they should be able to find our brand ads in the first place when looking for our brands. Measured by the great results, the customer gives us new rights every day.“
AdPolice provides you crucial information about your SEA campaign. The market analyzes helps you to better assess markets, potentials, companies and competitors as well as opportunities and risks, thus maximizing your marketing budget. Please contact us if you would like to receive further information about AdPolice IndustryWatch.