PRODUCT OVERVIEW



INDUSTRY WATCH

AdPolice IndustryWatch delivers in-depth information about the search engine behaviour of your key competitors. Based on the most relevant keywords for your sector, our solution provides you with detailed insights into search engine marketing, which you can leverage instantly to optimize your own campaigns.



Comprehensive competition and market analyses

  • Gain a comprehensive overview of your SEM market environment
  • Analyse the competitor landscape in terms of visibility and market share distribution
  • Access the most important keywords for your sector directly, divided into keyword clusters and detailed analyses


Monitoring and analysis of your own SEM campaign

  • Monitor your own ads, the levels of visibility actually attained, positions and third-party activity levels for your keywords
  • Define strategic keyword sets and receive alerts when falling below set visibility levels or positionings
  • Compare your ad texts and keywords with your competitors’ and derive potential for optimisation
  • Reveal untapped potential and optimise your SEM campaigns in real time


Reports and instant alerts

  • Maintain the overview with daily reports
  • Define your own events for which you receive instant alerts from us. Thus respond immediately to drops in performance or competitor actions.


THATS WHAT OUR CUSTOMERS SAY

„After changing brand protection policies on September 14, 2010, we registered a significant increase in brand bids on our branded keywords. With AdPolice, we have found the right partner so that our brand is sufficiently protected in search engine marketing. In addition to BrandWatch, AdPolice is also active in the development of new software solutions for us. “

... to our customers

The complete solution for brand protection and fraud monitoring in the SEA

AdPolice BrandWatch provides you with the crucial information about your SEA campaign and, with the permanent monitoring of trademark infringements, relieves your marketing budget noticeably. In addition, it offers numerous reporting opportunities for keyword and competition analysis, which will help you in your daily work optimally.


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